We're Anything but Ordinary!
Since 2004, Thumbs Up! has been designing and manufacturing consumer products that bring brands, trends, and play together in ways people genuinely want to pick up, gift, and share.
From globally recognised licences to our own fast-moving brands, we create products built for retail impact. Our licensed portfolio includes Care Bears, Monster Jam, Piñata Smashlings, Atari, Original Stormtrooper, NASA and more - each one developed with a clear focus on creativity, quality, and commercial appeal.
Alongside this, our own brands continue to grow across key gifting, gaming, sensory, and lifestyle categories, including Orb Gaming, Swipe, Squish & Co. and Thumbs Up!
We’re proud to work with major retailers, distributors, and licensors around the world to create products that feel fresh, fun, and relevant.
Whether it’s nostalgia, innovation, collectability, or pure impulse appeal, our goal is simple: Create products people love and retailers love to sell.
